In August 2008, Kidlicious creator Belynda Chen courageously left behind her career of ten years in Information Technology to pursue her life-long passion for interior design. While grateful to be doing exactly what she loves, there is no doubt that the time she spends raising her two boys is her utmost joy and priority.

While decorating her boys' bedrooms, Belynda realized there was a distinct void in the market for fresh, vibrant & contemporary children's wall decor. Seeking to innovate the traditional work she did find, she began creating pieces for her own kids and those of family and friends.

Kidlicious Designs officially came to life in June 2011, fusing Belynda's love for design with the inspiration she found in kids' spaces. Envisioning rooms filled with dynamic colour and pattern, whilst remaining simple and sophisticated, came the desire to create a modern take on kids' wall art. The result: a contemporary, stylish, & affordable product, + a very busy mama!


Kristen Sison is a fresh UofT graduate, eager to embody the beautiful truths she has gathered as a forever-student-of-life. She spends her days as a playschool teacher, exploring Toronto's arts + culture scene with some wonderfully wise kiddies by her side. Always armed with her trusty bag of crafting supplies, Kristen is a firm believer in the necessity of p l a y! ~

Kristen is in charge of making Kidlicious Designs' online marketing + design as whimsical as can be. Follow her dreaming here & here.